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Allen customer installs new 53XL thermal coder at Ferns Coffee

17 August 2012

With more than 100 years' blending and roasting coffee behind it, specialist company Ferns Coffee is definitely in business for the long haul and, as such, was keen to invest in quality marking equipment for its Basingstoke production line when its 30-year old printer needed replacing

It made perfect sense, therefore, to choose the new 53XL80 thermal transfer coder from leading supplier of high performance coding and marking equipment, Allen Coding Systems.

Justin Slawson, Managing Director at Ferns Coffee, explains: “Allen Coding has been supplying us with consumable products for many years now, so discussing our printing requirements with them was a natural progression.”

He continues: “We opted for the 53XL80 thermal transfer coder for a number of reasons, including the fact that it has a bigger print area than other models, plus it offers many of the advanced features of more expensive alternatives. It can also contend with a number of different applications and print a variety of information such as fixed and variable text, data and graphics, bar codes, real time, sell-by dates, batch numbers, prices and source codes.”

Other benefits of the 53XL range include excellent print quality at 300 dpi; cassette ribbon loading; 600-metre ribbon capacity; print speeds of up to 40 packs per minute and the ability to cope with a potential increase in business and extra capacity if required.

Allen Coding created a new frame to allow the coder to fit easily on to the section of the customer’s packaging machine which pre-forms laminated film pillow packs for coffee.

Justin continues: “We received excellent service from Allen Coding, beginning with their quick response to our request for samples, through the highly efficient team of sales engineers and people answering the phone in the office, right up to installation – which was seamless – and throughout the training process.

“I am very impressed with Allen Coding and wouldn’t hesitate to recommend the company and its products to other businesses.”

As with other models in the well-proven 53 range, Allen Coding’s 53XL offers reduced maintenance and type changes, which results in lower running costs. This versatile and accurate thermal transfer coder represents an ideal choice for businesses looking to upgrade from hot foil technology.

Allen Coding is part of the ITW Coding & Marking Division which comprises Allen Coding Spain, Norwood, Diagraph, Trident and AC Codiergeraete.


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