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‘Zero food waste’ success triggers new product launches

20 February 2024

Achieving ‘zero food waste’ has helped a specialist manufacturer of air-dried fruit and vegetable crisps launch new products and enjoy a near 20% boost in turnover.

Nim’s uses over 600 tonnes of fresh produce every year and 95% of that is classed as rescued or wonky and wouldn’t be sold on the shelves of supermarkets across the country.

The company has developed a process that means all of the fruit and veg is used in its range of crisps, drinks, garnishes, and edible teas.

It has invested £30,000 into a new machine to offer bespoke formats, including fruit and vegetable powders, has recently unlocked a host of new ingredients and garnishes which can be used to flavour alcoholic and non-alcoholic drinks at the point of manufacture, as well as used in bars, pubs, and hotels at the point of making/serving cocktails.

Nimisha Raja MBE, founder at Nim’s, said: “Achieving ‘zero food waste’ is a big task for a small producer, but it was something we have been committed to since we launched and now proudly boast that all the fruit and vegetables, including the skin and core we buy and process, is used in a meaningful way. We did this for sustainable reasons. However, we quickly found that with the right machine we could create smaller ingredients that we are now selling online or direct to trade.”

Just 0.03% is unfit for human consumption, but this is being sent to an anaerobic waste treatment plant and returned to Nim’s in the form of energy. 

The company’s sustainability efforts have already seen it create edible teas and pet food, with one of its most popular ranges being apple cores for horse treats. “All our products are made using only 100% fruit with no artificial colouring, flavouring and preservatives, or indeed other additives. They are also 100% allergen free and certified Vegan.


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