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A nature-positive plan for tackling biodiversity and climate crises

24 September 2021

The Ellen MacArthur Foundation has published a report titled: ‘The Big Food Redesign: Regenerating nature with the circular economy’ which sets out the potential of four design opportunities to tackle today’s biodiversity and climate crisis at scale. 

The report highlights that 90% of biodiversity loss is due to how we make and use products and food - driven by degrading, wasteful, and polluting economic activities and that the food industry has been identified as the primary driver of biodiversity loss and responsible for a third of global greenhouse gas emissions.

Food businesses have an enormous opportunity to make nature-positive food mainstream. The report provides a circular design approach for food, offering FMCGs and retailers a pathway to realise food’s potential to be good for nature, farmers, and business.

It highlights how regenerating nature with the circular economy, through a new, design-led approach, offers food brands and supermarkets a unique opportunity to make nature-positive food the norm. By rethinking the ingredients used and how food is produced, the food industry can provide choices that are better for customers, better for farmers, and better for the climate.

The Foundation’s founder and chair of trustees, Dame Ellen MacArthur, said: “Just like the clothes we wear and the products we rely on every day, our food is designed. Food businesses steer our choices on what we eat. From the beginning, they make decisions about how it tastes, how it looks and how good it is for us - and how it impacts nature. This means food businesses have an enormous opportunity to make nature-positive food mainstream.”?

Download the report: https://emf.thirdlight.com/link/TheBigFoodRedsignReport/@/preview/1?o


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