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Selling machinery for the food and drink sector on an online auction

12 June 2017

Do you have a machine for the food and/or drink sector but you no longer need it but you don’t have the right network to sell it? Is your company moving to another location or do you need to deal with the closing of your factory and you want to sell the whole inventory but you do not have the time and knowledge to sell it? 

Then Industrial Auctions can help you, they are an online auction company for the food and beverage industry. With a large, global network and a lot of experience with the organisation of online auctions in the food and beverage industry they are the right solution for your problem. The complete process can be done for you. From positioning the lots till the transport of the machines all over the world. 

With the following steps Industrial Auctions organise the auction:

-First Industrial Auctions will pay a visit to the location for the auctioned goods and determine the details of the auction. Industrial Auctions proposes a project manager to oversee the project, who is both responsible for the auction and functions as the point of contact for the client. 

• A professional team led by the project manager makes an inventory of the lots that are up for sale and writes a detailed technical description of each item. The lots are then numbered and photographed, and the starting price for each item is determined. The auction will be posted on 

Buyers with questions about a lot will find all the information they require on the website. If there are still questions despite the available information, they can contact Industrial Auctions and the project manager will make sure to answer these as swiftly as possible. 

The marketing team, in turn, sets up a marketing campaign, which will include ads in professional publications and magazines. Of course, the team will also launch a professional online campaign, which reaches more than 200,000 buyers all over the world. 

• On the viewing day, which Industrial Auctions organizes to give potential buyers the opportunity to come and inspect the lots they have interest in before they decide to place a bid on the machine. When the potential buyer arrives he will receive a free brochure detailing the auctioned machines, inventory and goods. There will be employees present who are happy to help potential buyers who have questions or need advice. 

• If the auction is closed, buyers will immediately be inform about the lots they have won. They will also receive an email containing a pro-forma invoice that has to be paid. Industrial Auctions will provide them with all the necessary information regarding the pick-up and disassembly of the purchased items. 

Are you interested in selling your machinery, inventory or goods on an online auction organised by Industrial Auctions? do not hesitate to contact us!

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