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Black pudding producer has big expansion plans

13 May 2014

The Bury Black Pudding Company is targeting significant expansion and is set to take on 20 new members of staff following an HSBC backed investment programme which will see the company doubling its capacity. 

Currently, the company produces 35 tonnes of black pudding a week from its Bridgehall Lane premises in Bury.  It is now in the process of converting two new units and adding a mezzanine floor, to also double its available floor space. 

Packaging and refrigerated storage capacity has been expanded as part of the investment, along with the purchase of new equipment to allow it to broaden the range of products offer and sectors targetted. 

Today the company generates 80% of its turnover from major supermarkets in the UK. It is now also looking to target growth in the food service market, as well as overseas, with plans to launch products into Spain, the US and Hong Kong as part of a new export strategy. 

Managing director Debbie Pierce said: “The investment will drive the expansion of the business. Not only will we be able to produce more product, it means we can develop new product lines, such as gluten free and chilli flavour, we can also produce different pack sizes, as well as frozen products, which will open up more opportunities in the food service sector.

 “We are particularly excited about the overseas opportunities. We know that black pudding is popular with ex-pats but we are confident that it will appeal to local palates. We have received enquiries from overseas for a number of years but have been unable to produce enough product to satisfy demand.” 

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