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Former A4E speaker scoops major award

04 April 2012

Westaway Sausages - headed up by fornmer Appetite for Engineering speaking star Charles Baughan, has scooped the prize for Small Processing Business of the Year 2012 in the Meat and Poultry Processing Awards

The Devon-based specialist sausage-making firm picked up the award at an awards ceremony in Birmingham last week. The Small Processing Business of the Year category is open to companies operating in the meat industry with a turnover lower than £5 million. 

Charles Baughan, said: “We are absolutely delighted to pick up the Small Processing Business of the Year award. The award win is the latest in a long line of exciting developments for the company, which are helping to really put Westaway Sausages on the map.

“Winning the award brings focus to our core values which are: to source high welfare British meat; to use wholesome ingredients; to be seen as leaders in innovation; and to offer exceptional value for money to our retail and foodservice customers.”

Now in its third year, the Meat and Poultry Processing Awards, organised by Meat Trades Journal, recognise and reward excellence across the meat and poultry processing sector.

The award win follows the opening last year of a major extension to the Westaway Sausages production facility. The company invested £500,000 in new refrigeration and production equipment and a more efficient plant layout. One of the major features was a new high speed production line, capable of producing an additional 2,400 packs of sausages every hour.

Mr Baughan added: “We’ve got hugely ambitious plans for the future and, as such, we will continue to invest in people, technology and research and development. I’m particularly excited about our NPD programme, which is positively brimming with new and innovative ideas. We want to be seen as the experts in sausage making and to be the partner of choice for other businesses looking to use our product as an ingredient.

“We are also actively and successfully targeting the export market and see enormous potential in that area, not only through our existing customer base but also through seeking out new buyers. The recent expansion of our facility means we’re well and truly open for business and ready to drive the business forward.”

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