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Chevler 'boosts colour offer'

26 March 2012

In response to customer demand Chevler, a UK manufacturer of baking cases and tulip muffin wraps, is adding a number of new colours to it range of paper lined foil cases

The move follows hard on the heels of Chevler's introduction last year of coloured cupcake cases in a pack size and which sees the company now offering 15 separate colours. Red, Emerald Green, Champagne, Hot Pink, Lilac, Deep Purple and Bronze join Chevler's ever popular traditional Gold and Silver foil baking cases.

Chevler sales and marketing director Mike Wescomb said: ''There is no let up in the innovation being shown by both bakers and ingredient manufacturers in the cupcake and muffin markets.

''They are constantly introducing new flavours and toppings as customers constantly look for something a bit different and adventurous. That's where Chevler comes in.

''The sophisticated, rich velvet shades of our new foil cases allow products to be shown off to their best advantage. For example, our new Champagne foil case is ideally suited to the wedding market.''

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