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Sponsored Article

Bug-busting technology from farm to fork

14 May 2017

Contamination from bacteria is an increasing concern for the food industry and consumers alike. Biomaster built-in antibacterial technology is designed to tackle some of the biggest issues facing the food industry by inhibiting the growth of harmful bacteria on surfaces 24 hours day from farm to fork. 

Biomaster antimicrobial technology can be added into any plastic, paper, textile, paint or coating product and is proven to inhibit the growth of harmful bacteria such as Salmonella, Listeria, E. coli and Campylobacter on surfaces. It is effective 24/7 for the lifetime of the product.

For example, Addmaster has worked with leading multi-material packaging manufacturer Linpac to develop a range of trays and films with built-in antimicrobial technology to reduce bacteria growth on the outer packaging of fresh meat. 

Another Biomaster innovation is a range of Asda cling film, foil and bakery parchment dispenser cartons protected with antibacterial technology to prevent cross contamination of bacteria from hand to carton and from carton back to hand.

Biomaster partner Sealwise has also developed an ultra-hygienic antibacterial sheet material that is highly resistant to all types of common bacteria, Sealwise WCB is extremely versatile and ideal for food production areas helping create a healthier environment by reducing the opportunity for cross-contamination.

Biomaster is also used in an award-winning antibacterial ‘bag for life ‘enabling shoppers to re-use their bags more safely.

The bag is currently on general sale from leading UK high street stores and was named Best New Product by Britain’s leading food hygiene experts SOFHT.

Visitors to Meat Up at ArenaMK on 24 – 25th will be able to sample a free bag for themselves.

Simon Baugh, Director of Marketing at Addmaster (UK) Ltd says, “It makes commercial sense to look at high risk areas for bacterial contamination and reduce the risks from harmful bacteria on these surfaces throughout the supply chain.  

It is important for the food industry to provide the safest possible service for end users.  We work with equipment manufacturers, processors, packaging providers and retailers to identify applications where Biomaster can add value.”

Biomaster antibacterial technology that is both safe and effective is now available at minimal cost to food producers and customers. 

“Biomaster technology can be added to almost any product. With typical addition rates of around 1% it is highly cost-effective and crucially does not affect product functionality or a food’s properties such as taste and smell.” 

Find out how Biomaster antimicrobial technology works at MeatUp 2017 on Stand 510.


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